Elevate your brand with timeless sophistication. Our Old Money Aesthetic Visual Branding Kit is designed for entrepreneurs and creatives who want to exude quiet luxury, heritage elegance, and understated prestige. Inspired by the refined world of deep navy blue cardigans, equestrian lifestyle, and classic heirloom style, this kit delivers a polished, effortless look that commands respect and admiration.

Perfect for brands that embody tradition, exclusivity, and sophistication, this kit includes carefully curated color palettes, fonts, mood boards, and design elements that evoke the essence of old-world charm with modern refinement. Whether you’re building a brand rooted in legacy or simply want to channel the effortless grace of the elite, this branding kit is your key to an aesthetic that stands the test of time.

Step into a world of classic luxury, where elegance is effortless, and prestige is eternal.


WHAT INDUSTRIES/BUSINESSES WORKS WELL WITH THE OLD MONEY AESTHETICS:

Old money aesthetics are particularly well-suited for industries where trust, heritage, and quality are vital to the customer decision-making process. For example:

• Luxury menswear & tailoring: Savile Row craftsmanship meets contemporary minimalism
• High-end watches or jewelry: Precision, heirloom-quality materials, and heritage branding
• Luxury home & interior design: Rich velvets, antique woods, and curated, gallery-worthy pieces
• Private banking or investment firms: for the elite who think in generations, not quarters
• Boutique hospitality & travel: Ultra-exclusive getaways in historic estates or coastal villas

FEATURES:

• Ready to use colour palettes
• Ready to use font combinations
• 36 ready to use stock images
• As soon as you receive the Visual Brand Kit, you're ready to plug in the colours, fonts, and images to your existing platforms and assets right away to create a cohesive and consistent brand
• Even if you don't know what to do with the colours, the instructions included in this Visual Brand Kit will guide you though it
• If you need a bit more support, by purchasing this Visual Brand Kit, you'll receive a special offer for personalized 1:1 custom branding sessions with Deanna

WHAT'S INCLUDED:

• Primary & secondary colour palette
• A guide on how to use the colour palettes in your branding
• A set of fonts with instructions on how to use and links to purchase commercial license if needed
• Brand imageries- 36 stock images ready for download 
• A guide on how to use the Visual Brand Kit to maximize your brand's credibility, recognizability, and brand connection
• A special offer for personalized 1:1 custom branding session with Deanna to build a brand that makes impact and sells

WHAT'S NOT INCLUDED:

• Commercial license (if applicable) to fonts included in this kit. If a commercial license is needed, links are included in all Brand Visual Kits for legal purchase of font(s).

INSTRUCTIONS:

• Once purchased, you'll receive an email with your Visual Brand Kit purchased.

• If you have any questions or need support, we're here for you. Email glowtonic.studio@gmail.com. Please allow 24 hours for our response.